In The News / Interviewed

More than 26 million people have changed their Facebook picture to a rainbow flag. Here’s why that matters.

Contributed to a Washington Post story on what impact changing Facebook profile photos does, and does not, have.

“Profile picture campaigns are effective in showing the friends and family in your social network that you have some affinity for a political candidate or cause,” said Philip Howard, a sociologist at the University of Washington and the director of the Digital Activism Research Project. “… Policy changes are not usually the outcome.”

 

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